There are plenty of well-documented reasons to distrust Instagram — the platform where one is never not branding, never not making Facebook money, never not giving Facebook one’s data — but most unnerving are the ways in which it has led me to distrust myself. After countless adventures through the black hole, my propensity to share, perform, and entertain has melded with a desire far more cynical: to be liked, quantifiably, for an idealized version of myself, at a rate not possible even ten years ago.
Instagram and its parent company Facebook are constantly waging a complex battle with bad content on their platforms. But the latest chapter of that fight involves them stepping onto the slippery slope to censorship, worrying artists, people with disabilities, consensual sex workers, and those who are in various ways body- and sex-positive.